The broadcaster will fold its Web divisions back into the TV group.
Published:
17 February 2001 y., Saturday
Unlike other media companies' shake-ups, this move won't be accompanied by layoffs. CBS, a broadcast division of media giant Viacom (VIA) , will roll Internet operations CBS.com and CBSNews.com back into the television group, the company told employees in an internal memo Thursday.
The restructuring reflects an industry-wide trend. Earlier Thursday, CNBC.com, affiliated with the eponymous cable news network, announced a similar shake-up, and both CNN.com and News Corp.'s Fox-related Web sites have weathered restructuring.
The CBS decision brings online and on-air properties closer together and is consistent with restructuring at MTV Networks, another Viacom property, late last year.
In the memo, CBS President and CEO Leslie Moonves said the move would further cooperation between the company's broadcast and online properties. "CBS Entertainment and CBS News will assume a more focused, active role in the daily development and management of the online sites," the memo read.
CBS Entertainment President Nancy Tellem will be responsible for entertainment-related sites while Viacom Interactive Ventures VP David Katz will oversee day-to-day online activities. CBSNews.com will fall under the aegis of CBS News President Andrew Heyward.
CBS Network Sales, which is overseen by Joe Abruzzese, will handle both online and television-ad sales. "This new part of our network's sales operation will be dedicated to attracting an entirely new revenue stream to CBS, making sure that on-air and online activities are coordinated in the sale of advertising as well," Moonves said in the memo.
Šaltinis:
CBS
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.
The most popular articles
On 30th April this year, AB Bank SNORAS business loan portfolio, in comparison to 31st December 2008, i.e. during the first four months of this year, grew by 74 million Litas or 3.8 per cent, while the business loan portfolio of the most banks operating in Lithuania was decreasing.
more »
London's financial district, Canary Wharf is transformed into a giant car showroom. Dozens of manufacturers and dealers have flocked to this part of the city to show off their latest models.
more »
In the latest edition of its 2009 survey, "ATMs and Cash Dispensers Central and Eastern Europe," Retail Banking Research Ltd. says the 15 countries it has tracked in CEE have once again shown exceptional growth.
more »
During the draw another five winners of the Danske Bankas monthly Scholarship award (a one off payment to the amount of 250 litas) were announced.
more »
The European Commission has authorised, under the EC Treaty’s rules on state aid, plans notified by Sweden to provide guarantees that would enable Volvo Personvagnar to access loans from the European Investment Bank.
more »
The European Union signed an interim Economic Partnership Agreement (EPA) today with Botswana, Lesotho and Swaziland.
more »
Commission proposes to immediately free up €19bn in earmarked funds to fight unemployment as recession takes its toll.
more »
Danske Bankas would like to inform all present and future customers that, as of 1 July 2009, the cash withdrawing fee from Danske Bankas' ATM network in Lithuania is to change.
more »
One day not so far in the future, Europeans may be able to buy a loaf of bread knowing where the flour came from.
more »
General Motors is getting closer to filing what would be the largest industrial bankruptcy in US history.
more »