Using an online gift registry

Published: 31 October 1999 y., Sunday
Gift registries popping up on the Web are another illustration of how the Internet can make a process a chore faster and easier. But the brutally efficient matching of gift-givers with gift-getters also takes away some of the surprise and intimacy involved in picking out a present. At online registry della.com, which launches in November, recipients will be able to see which items on their wish list have been bought. Children have long written to Santa asking for train sets or a Super Gymnast Barbie. And brides this summer began registering online for their Waterford crystal champagne flutes and white linen tablecloths. But now, with consumers spending billions a year online, companies are hoping they_ll transfer paper scraps scrawled with gift ideas into digital lists for occasions ranging from Christmas and Kwanzaa to birthdays and Valentine_s Day. For people like Karen Crandall of Burlingame, the practice is merely a virtual version of what her family has been doing for years. It began with the lists posted on the refrigerator, and as she and her siblings have moved around the country, her mother has taken over the role of "list central." Crandall plans to suggest that her family migrate that practice online this season using Foster City-based WishClick Inc._s service. Most of the online gift registries work similarly: Hopeful gift recipients create wish lists by picking items from shopping sites. Gift-givers can check the lists for gift ideas and buy with a few clicks of a mouse. One key difference is that some sites let people register items from any site on their lists, while others make it tough to shop with anyone other than their partner stores. The online registries say they take the anxiety out of shopping and ensure that recipients get exactly what they want. At Amazon.com last holiday season, the No.1 request was for a gift registry, said Jaleh Bisharat, Amazon_s vice president of marketing. It introduced its Wish List service in October. Many of the sites also offer other features, such as calendars to remind people of upcoming events, gift recommendation services and the ability to create a profile with information such as dress or ring size, favorite colors and hobbies. WishClick.com offers a reminder service that allows recipients to send friends and family an e-mail notifying them that, for instance, Christmas is just a few days away, and directing them to a link to the list of things they want. Most of the registries hope to make money by taking a slice of the purchase price when consumers buy a gift using their services. This holiday season will likely be a test for many of them, and Jupiter Communications digital commerce analyst Melissa Shore predicts they_ll become popular next holiday season.
Šaltinis: Star-Telegram
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

Commission closes investigation into agreement between Bratislava Airport and Ryanair

The European Commission has today decided to close the formal investigation procedure into the agreement between Bratislava Airport in Slovakia and Ryanair after concluding that the airport operator acted as a market economy investor and therefore no advantage has been granted to Ryanair. more »

Jamaica: Agriculture Ministry and World Bank to Assess Weather-Risk Model for Coffee Industry

The coffee industry of Jamaica represents one the largest earners of foreign exchange, approximately US$30 million in 2008. more »

IMF Executive Board Concludes 2009 Article IV Consultation with Mauritius

On January 13, 2010, the Executive Board of the International Monetary Fund (IMF) concluded the Article IV consultation with Mauritius. more »

IMF and World Bank Announce US$1.6 Billion in Debt Relief to Afghanistan

The World Bank's International Development Association and the International Monetary Fund have agreed to support US$1.6 billion in debt relief for the Islamic Republic of Afghanistan. more »

New study on "Public Goods provided by Agriculture in the European Union"

The Common Agricultural Policy plays a critical role in helping farmers to deliver environmental goods and services, provided that policies are targeted in the right way. more »

Commissioner Samecki encourages Croatia to use EU investment as a launch-pad for growth

Regional Policy Commissioner Paweł Samecki will meet Croatia's Prime Minister Jadranka Kosor and members of her government in Zagreb on 25-26 January to discuss the country's preparations for accession in the context of the EU cohesion policy. more »

Dominican Republic: World Bank approves US$20 Million to Foster Local Development through Municipalities

The World Bank Board of Directors today approved US$20 million for the Dominican Republic in support of the Municipal Development Project, which aims to improve the technical and financial capacity of local governments. more »

EIB supports with EUR 400 million development of automotive sector in Romania

The European Investment Bank (EIB) is lending EUR 400 million to Ford Romania SA for the expansion and refurbishment of the company’s existing car assembly plant located in Craiova in the South-West of Romania. more »

The Agriculture Council studies ways to improve the functioning of the food supply chain

The Agriculture Council of the European Union has examined ways to improve the functioning of the food supply chain with the ultimate aim of controlling the fluctuation in prices and ensuring a more equitative distribution of the added value throughout the chain. more »

806 construction workers in Lithuania to receive help from EU Globalisation Fund

The European Commission has today approved an application from Lithuania for assistance under the Globalisation Adjustment Fund (EGF). more »