Cross-marketing opportunities

Published: 3 July 1999 y., Saturday
Be Incorporated appears to be gaining popularity as a way for computer makers to build an ultra-cheap computer without paying the "Microsoft tax." This week, Microworkz and later iDot announced cheap machines running BeOS from Be Incorporated. America Online is discussing cross-marketing opportunities with Microworkz_s iToaster, the company_s Be box. Meanwhile, at the other end of the price spectrum, AST Research this week announced Be-based multimedia machines with 550-MHz Pentium IIIs for $1,999. The strategy mirrors that of some makers of inexpensive computers based on the Linux operating system, which can be obtained at no charge. The Linux Store chief technical officer John Wise has said the $85 cost for a license of Windows is second only to the cost of the hard disk when his company builds its inexpensive Linux machines. In general, Windows is one of the rare elements of a PC that has not plummeted in price over the past two years.
Šaltinis: CNET
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Intel To Beef Up Facilities in Ireland

Intel envisions leading-edge chip production to begin at Fab 24-2, its new facility in Ireland, by 2006 more »

Transmeta Joins Microsoft's 'NX' Club

Transmeta will add a new antivirus technology standard to its next round of low-power chips, the company said Monday more »

Welcome summer with the new “Skynet” entertainment

There is plenty of entertainment on „Skynet“ network that are designed for the users of the inside network. One can watch stereo quality video recordings and listen to Internet radio with the help of the high-speed Internet. And there are more... more »

Net portal wars

Rivals Yahoo and Google launched assaults on each other's territory as the fight for the Internet search dollars heated up more »

The deal

Ruling delayed on huge Microsoft attorney fees more »

Diebold finds e-voting business stormy

After the Florida punch-card debacle hurt the credibility of the last presidential election, ATM maker Diebold decided it should expand into electronic voting more »

EC opens ears on e-money directive

The European Commission has opened a consultation period on its controversial "e-money" directive more »

Ready, Willing & Able

Fujitsu Siemens Computers plans to considerably strengthen its position on the Polish information technology market by taking advantage of opportunities offered by Poland's accession to the European Union more »

Estonia embraces web without wires

There is a new revolution brewing along Tallinn's ancient stone streets and inside its charming Gothic buildings. more »

Web services find way to devices

New Web services technology makes it easier for users to connect devices over a network more »