Cross-marketing opportunities

Published: 3 July 1999 y., Saturday
Be Incorporated appears to be gaining popularity as a way for computer makers to build an ultra-cheap computer without paying the "Microsoft tax." This week, Microworkz and later iDot announced cheap machines running BeOS from Be Incorporated. America Online is discussing cross-marketing opportunities with Microworkz_s iToaster, the company_s Be box. Meanwhile, at the other end of the price spectrum, AST Research this week announced Be-based multimedia machines with 550-MHz Pentium IIIs for $1,999. The strategy mirrors that of some makers of inexpensive computers based on the Linux operating system, which can be obtained at no charge. The Linux Store chief technical officer John Wise has said the $85 cost for a license of Windows is second only to the cost of the hard disk when his company builds its inexpensive Linux machines. In general, Windows is one of the rare elements of a PC that has not plummeted in price over the past two years.
Šaltinis: CNET
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Expensive broadband hampers penetration

The Poland Ministry of Infrastructure's target to increase by 350 percent the number of broadband Internet users by 2006 more »

search.lt news

search.lt presents newest links more »

Nokia secures mobile network deal in Iraq

Nokia has secured a deal for the setting up of a GSM mobile telephone network in the south of Iraq more »

Pornographer to sell Whitehouse Web site

Owner worried about negative impact on young son more »

search.lt news

search.lt presents newest links more »

Pentium PC Vendors Face Chip Patent Suit

While Linux lawsuits gobble up the IT community's mindshare, a lesser-known legal action is being fought seeking billions of dollars from five PC vendors more »

UK police seek web porn crackdown

UK police are contacting other forces worldwide in an attempt to close down websites with sexually violent content more »

Bush Earmarks $60B for IT

The Bush administration's proposed $60 billion IT spending plan for 2005 looks to deliver a "service-centered" government more »

Secure Cash Out Procedure

New security solution prevents unauthorized withdrawals more »

A jointly developed standard interfaces

GfK consumer panel data to be available to CMplus users via standard interface more »