Entering the digital age at the Egyptian

Published: 13 March 2000 y., Monday
Engineers, equipment makers, theater owners and moviegoers will be pulled together to test prototypes of digital projection systems that are expected to become commonplace in movie houses in five years or so. The creation of the Digital Cinema Lab will be run by USC_s Entertainment Technology Center. The digital systems promise sharper pictures and richer sound - the movie theater equivalent of DVDs - along with the potential for new kinds of theme-park-style special effects. By providing a neutral forum for the motion picture industry to evaluate competing technologies, Digital Cinema Lab hopes to speed up the process of setting standards for a new generation of equipment that will project onto theater screens images from computer servers that store movies in digital form. If things go as planned, in a few years when a studio releases a movie, it won_t distribute reels of film. Instead, movies will be delivered over computer networks directly onto servers in each theater. When that happens, studios expect that they will save $500 million a year because they won'_ have to produce or distribute thousands of movie prints. Industry players began taking it seriously in late 1998 after Texas Instruments showed off prototypes of projectors using its newest digital light processing technology. The Texas Instruments projectors create a higher-resolution picture by enhancing the sharpness of individual pixels instead of trying to cram more pixels onto a screen. Those talks led to the idea of creating the Digital Cinema Lab. Another important goal is to develop standards ensuring that digital projection systems made by competing manufacturers will be compatible -- unlike the current mix of movie theater digital sound systems. The cost of upgrading theaters is estimated at about $10 billion worldwide, including $3 billion in the United States. Each theater would need to install a computer server to the tune of about $100,000. The lab_s current budget is $1 million a year, though it expects to get the additional funding it needs from studio sponsors and from in-kind donations of equipment from manufacturers.
Šaltinis: Los Angeles Times
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Lithuanians Enjoy World‘s Fastest Highest-quality Internet

Recent global broadband Internet studies show that Lithuania has got the fastest Internet in the world as well as is one of the leading countries in terms of Internet service quality. more »

Gemalto to Provide Three Million Identity Cards in Kuwait

Gemalto announces it is delivering national ID cards to Kuwait. more »

Windows Engineer Touches the Future of Computing

Yves Neyrand, the director of test for the Windows Developer Experience team, helped create multitouch functionality for Windows 7 that allows the use of touch to perform actions normally performed with mouse and keyboard. more »

New Retail Stores Connect Consumers With the Best of Microsoft

Microsoft makes retail debut to bring consumers more choice, better value and great customer service. more »

60% of cross border internet shopping orders are refused, says new EU study

There are widespread problems with refusals of orders for EU consumers trying to purchase goods online in another Member state, according to a new European Commission report on cross border consumer e-commerce published today. more »

A new service for DnB NORD e-banking customers – mobile e-signature

Lithuania’s Electronic signature breakthrough program AB DnB NORD Bankas upgraded its Internet Banking system so that customers could log in and sign payments, agreements and other important documents using mobile e-signature. more »

Cisco Education Specializations Help Customers Identify Qualified Learning Partners

Cisco announced the availability of Cisco® Channel Education Specializations to help customers identify Cisco Learning Partners that offer advanced training expertise in specific, sophisticated network technologies. more »

Wincor Nixdorf awarded contract to provide site systems hardware as part of Shell’s Global Site Systems Program

Wincor Nixdorf has extended its relationship with Shell International Petroleum Company Limited (Shell), an affiliate of Royal Dutch Shell plc. more »

AT&T announces first Windows Mobile 6.5 smartphones

AT&T announced two new smartphones based on Microsoft Inc.'s new Windows Mobile 6.5 operating system, HTC's Tilt 2 and Pure. more »

Verizon Business Wins Metro Ethernet Forum European Service Innovation Award

Verizon Business is the winner of the Metro Ethernet Forum’s 2009 European Carrier Ethernet Service Provider of the Year Award for Service Innovation. more »