Entering the digital age at the Egyptian

Published: 13 March 2000 y., Monday
Engineers, equipment makers, theater owners and moviegoers will be pulled together to test prototypes of digital projection systems that are expected to become commonplace in movie houses in five years or so. The creation of the Digital Cinema Lab will be run by USC_s Entertainment Technology Center. The digital systems promise sharper pictures and richer sound - the movie theater equivalent of DVDs - along with the potential for new kinds of theme-park-style special effects. By providing a neutral forum for the motion picture industry to evaluate competing technologies, Digital Cinema Lab hopes to speed up the process of setting standards for a new generation of equipment that will project onto theater screens images from computer servers that store movies in digital form. If things go as planned, in a few years when a studio releases a movie, it won_t distribute reels of film. Instead, movies will be delivered over computer networks directly onto servers in each theater. When that happens, studios expect that they will save $500 million a year because they won'_ have to produce or distribute thousands of movie prints. Industry players began taking it seriously in late 1998 after Texas Instruments showed off prototypes of projectors using its newest digital light processing technology. The Texas Instruments projectors create a higher-resolution picture by enhancing the sharpness of individual pixels instead of trying to cram more pixels onto a screen. Those talks led to the idea of creating the Digital Cinema Lab. Another important goal is to develop standards ensuring that digital projection systems made by competing manufacturers will be compatible -- unlike the current mix of movie theater digital sound systems. The cost of upgrading theaters is estimated at about $10 billion worldwide, including $3 billion in the United States. Each theater would need to install a computer server to the tune of about $100,000. The lab_s current budget is $1 million a year, though it expects to get the additional funding it needs from studio sponsors and from in-kind donations of equipment from manufacturers.
Šaltinis: Los Angeles Times
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Cost and Environmental Concerns Push U.S. Business Leaders to Become More Energy Efficient

60 Percent Believe IT Can Transform How Their Companies Manage Energy Consumption more »

Aladdin Knowledge Systems Shareholders Approve Merger with Vector Capital Affiliate

Aladdin Knowledge Systems Ltd. announced that its shareholders approved the definitive merger agreement, providing for the acquisition of the Company by a Vector Capital affiliate. more »

Banks want more mobile-banking, mobile-deposit tech

Fiserv Inc. says a recent market study shows that banks and credit unions view mobile-deposit capture as a key consumer benefit, and they're looking to it as an extension of remote deposit capture. more »

Cyber-community for schools

Teachers take educational website in new direction. more »

Microsoft Reveals New Windows® Phones

Today at Mobile World Congress 2009, Microsoft Corp. CEO Steve Ballmer along with key mobile partners, HTC, LG and Orange, unveiled new Windows® phones featuring new user-friendly software and services. more »

Wincor Nixdorf opens Singapore Global Distribution Center

New facility to benefit customer operations in Asia Pacific. more »

10,000 “Eureka Moments,” and Counting

Microsoft has been awarded its 10,000th U.S. patent for a unique way of interacting with surface computers. more »

Study shows U.K. adoption of contactless, mobile payments is consumer driven

Convenience, rather than security, will be the driving force behind the U.K. adoption of new payment methods, according to an independent survey of 1,000 British consumers. more »

Wincor Nixdorf receives awards in environmental friendliness and customer satisfaction categories

In the first handelsjournal competition for the best products for retail businesses, Wincor Nixdorf’s BEETLE /NetX nd BEETLE /iSCAN systems were awarded gold and silver in the categories environmental friendliness and customer satisfaction. more »

Safer surfing for children

Seventeen leading websites have agreed to put in place safeguards to protect young people from unwittingly risking their privacy and safety. more »