Entering the digital age at the Egyptian

Published: 13 March 2000 y., Monday
Engineers, equipment makers, theater owners and moviegoers will be pulled together to test prototypes of digital projection systems that are expected to become commonplace in movie houses in five years or so. The creation of the Digital Cinema Lab will be run by USC_s Entertainment Technology Center. The digital systems promise sharper pictures and richer sound - the movie theater equivalent of DVDs - along with the potential for new kinds of theme-park-style special effects. By providing a neutral forum for the motion picture industry to evaluate competing technologies, Digital Cinema Lab hopes to speed up the process of setting standards for a new generation of equipment that will project onto theater screens images from computer servers that store movies in digital form. If things go as planned, in a few years when a studio releases a movie, it won_t distribute reels of film. Instead, movies will be delivered over computer networks directly onto servers in each theater. When that happens, studios expect that they will save $500 million a year because they won'_ have to produce or distribute thousands of movie prints. Industry players began taking it seriously in late 1998 after Texas Instruments showed off prototypes of projectors using its newest digital light processing technology. The Texas Instruments projectors create a higher-resolution picture by enhancing the sharpness of individual pixels instead of trying to cram more pixels onto a screen. Those talks led to the idea of creating the Digital Cinema Lab. Another important goal is to develop standards ensuring that digital projection systems made by competing manufacturers will be compatible -- unlike the current mix of movie theater digital sound systems. The cost of upgrading theaters is estimated at about $10 billion worldwide, including $3 billion in the United States. Each theater would need to install a computer server to the tune of about $100,000. The lab_s current budget is $1 million a year, though it expects to get the additional funding it needs from studio sponsors and from in-kind donations of equipment from manufacturers.
Šaltinis: Los Angeles Times
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Siebel Strengthens IBM, Microsoft Alliances

More than a year after it first revealed its "separate but equal" integration partnerships with Microsoft and IBM, Siebel says progress has been made in both endeavors more »

New Lawsuit Hits VeriSign and ICANN

A group of eight Internet domain name registrars has filed suit against the Internet Corporation for Assigned Names and Numbers (ICANN) and VeriSign more »

search.lt news

search.lt presents newest links more »

Bill Gates Outlines Technology Vision to Help Stop Spam

Microsoft Outlines Policy and Technical Proposals Aimed at Helping Contain The Spam Problem, Including the Development of Caller ID for E-Mail more »

Towards to the leading IT positions

Infobalt Association Starts OUTSOURCE2LITHUANIA Project more »

Hi-tech criminals target UK firms

British businesses are under siege by criminals and vandals using technology for financial gain or to cause havoc more »

The new services

HP points new weapons against virus, worm attacks more »

search.lt news

search.lt presents newest links more »

W3C adopts DARPA language

The Defense Advanced Research Projects Agency this month announced that the World Wide Web Consortium (W3C) approved a computer language based on DARPA Agent Markup Language (DAML) as an international standard more »

IBM to launch MS Office for Linux

Microsoft denies it is collaborating with Big Blue on Office migration more »