Today at Mobile World Congress 2009, Microsoft Corp. CEO Steve Ballmer along with key mobile partners, HTC, LG and Orange, unveiled new Windows® phones featuring new user-friendly software and services. The next generation of Windows® phones will be based on Windows Mobile 6.5 and feature a new user interface and a richer browsing experience. In addition, Windows® phones will feature two new services: My Phone, to sync text messages, photos, video, contacts and more to the Web; and Windows® Marketplace for Mobile, a new marketplace that will provide direct-to-phone mobile applications and can be accessed from both the phone and the Web.

“Windows® phones bring together the best of the Web, the PC and the phone so you can connect instantly to the experiences you care about, no matter where you are,” Ballmer said. “We’re working with partners across the industry to deliver a new generation of Windows® phones that break down the barriers between people, information and applications and provide great end-to-end experiences that span your entire life, at work and at home.”

Windows Mobile 6.5 Delivers New User Experience

The new Windows Mobile 6.5 home screen keeps people up-to-date on important information by providing a dashboard-like experience to items such as new e-mails, texts, missed calls and calendar appointments. It also includes an improved touch-screen interface, making it easy to take action with a finger, and an updated version of the latest Internet Explorer Mobile browser, which in a third-party research study sponsored by Microsoft supported execution of up to 48 percent more assigned tasks than the other browsers and phones studied.

My Phone Service Connects the Phone to the Web

The free My Phone service will enable people to access, manage and back up their personal information on their device to a password-protected Web-based service, making it easier to upgrade phones without the worry of losing important information. With automatic syncing and backup, users can count on their contacts, appointments, text messages and other information being kept up to date and easily restored should they lose or upgrade their phone. Consumers also will be able to automatically upload photos and video from their Windows® phone directly to the My Phone service, making it simple to preserve content that, in the past, would have lived and died on the phone. The My Phone service is currently available in a limited invitation-only beta.