Microsoft_s play for game market: X-Box

Published: 17 March 2000 y., Friday
"This is a huge milestone for us. It_s a new platform for the industry," Gates told an estimated 2,000 attendees. "The PC won_t be the only device people use to get on the Internet to be entertained." Arriving on store shelves in the second half of 2001, the X-Box will compete directly against Sony_s PlayStation2, Nintendo_s Dolphin and Sega_s Dreamcast in the lucrative gaming market. The battle between the four companies will largely be waged over winning the hearts, minds and wallets of teens. To lure that crowd, Microsoft promises the X-Box will come with an easy-to-use operating system, an 8 GB hard drive, built-in connections for high-speed Net access, ultra-realistic graphics and a bevy of games. As previously reported, an Intel chip will serve as the brains of the box. In many ways, the X-Box will create its own ecosystem. With the Net connection, users will be able to download trial versions of a game, and then buy it if they want it after a test drive, Gates said. Microsoft has extensive technological expertise and financial resources, but game consoles represent an entirely new market for the company. And it is a market that operates under its own peculiar rules. By contrast, companies such as Sony and Sega understand the game console market because they created it.
Šaltinis: Winfiles.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

New service

Austrians can use mobiles to monitor Czech, Slovak radiation more »

Antivirus companies consider 'Coronex' a low threat

New e-mail worm exploits SARS anxiety more »

First Ever Linux Summit In Finland A Success

The Linux Summit 2003, arranged by SOT in co-operation with HP, Oracle and F-Secure was a declared a success for both organizers and attendees more »

ITAA Calls for Cybersecurity Czar

The Information Technology Association of America is calling for the appointment of a "cyber czar" in the wake of the resignations of key White House cybersecurity advisors more »

search.lt news

search.lt presents newest links more »

Estonia Blazes Internet Trail Back

Banking is actually booming in Estonia - via Internet more »

Poland snubs EU by buying US fighter jets

The $6.2b deal with Lockheed sparks outcry from not just European governments but also American unions more »

search.lt news

search.lt presents newest links more »

IBM Plans Sneak Attack On Microsoft Office

There will soon be another entrant in the lopsided Office wars more »

What Windows Server 2003 Will Mean for IT

There will be performance improvements and cool features in Microsoft's new server, but if an enterprise is a volume licensing customer or an NT 4.0 shop, the choice to upgrade may be no choice at all more »