Participate.com makes people-to-people connection

Published: 10 December 1999 y., Friday
It takes a community to build a Web business, experts say. If a company can't nourish one itself, Participate.com is happy to help. Growing a business on the Internet often is defined by the three C' s. Two of them, commerce and content, receive a lot of attention. The third component, community, is the least visible of the three, but it's likely to develop quickly as major companies seek efficient ways to build new online relationships with their customers, among their employees and with other businesses. Companies with neither the time nor expertise to establish, promote and maintain online relationships can hire the task out to a new breed of companies such as Chicago-based Participate.com. The community management umbrella actually covers a variety of areas. They include: data mining and analysis to track Web site browsing and purchasing patterns; customer relationship management, which processes e-mail and builds customer profiles; and development and maintenance of technology tools (forums, bulletin boards, message boards) that connect a site with its customers, connect employees with one another and connect the company with other businesses. Participate.com's online community management tasks can include creating and launching personal employee home pages, offering analysis of user trends based on traffic to the site, using an employee volunteer who expresses interest in taking an active role in moderating forum discussions, or creating a business-to-business forum for a company wishing to connect with its partners, vendors or fellow professionals. Sales of Web site analysis and data mining software are expected to climb to $132 million by 2001 from $29 million in 1998, according to International Data Corp., a market research firm. At the same time, analysts at Meta Group estimates that demand for customer relationship management systems will grow to $4.7 billion in 2001 from $1.5 billion in 1998.
Šaltinis: Chicago Tribune
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Motorola's Moto 360 smartwatch expected to be released in July

Moto 360, Motorola's upcoming entry into the smartwatch industry, is rumored to be preparing for a July release. more »

Choreographer from Unisys helps organisations better manage their Cloud resources

Unisys Corporation has announced Choreographer, a cloud management platform designed to direct and optimise key IT services and processes. Choreographer automates the lifecycle management of data centre and public infrastructure resources to help more efficiently deploy applications in both private and public cloud environments. more »

The world’s largest mobile technology exhibition “Mobile World Congress 2014” shall take place in Barcelona

This February 24-27, the world’s largest mobile technology exhibition “Mobile World Congress 2014” shall take place in Barcelona. more »

Unisys Announces Third-Quarter 2013 Financial Results

Unisys Corporation reported a third-quarter 2013 net loss of $11.6 million, or a loss of 26 cents per diluted share, which included $22.6 million of pension expense. In the third quarter of 2012, the company reported a net loss of $12.4 million, or a loss of 28 cents per diluted share, which included $28.9 million of pension expense and $23.1 million of debt reduction charges. more »

Akamai and Cisco Working Together to Optimize Application Delivery for Enterprise Branch Offices over Hybrid WAN

Akamai Technologies, Inc. (NASDAQ: AKAM), the leading provider of cloud services for delivering, optimizing and securing online content and business applications, today announced plans for future integration of Akamai Unified Performance technology into the Cisco® ISR-AX series of routers. more »

Xbox One to welcome indie games makters

Microsoft is to allow independent games developers to self-publish on its Xbox One games console. "Indies" will be able to create their own games, publish to the Xbox when they like, and set their own pricing, the computer giant has confirmed. more »

Nokia Lumia 625 packs 4G and 4.7-inch screen

Nokia has unveiled the Lumia 625, the largest Lumia Windows Phone yet, with a 4.7-inch screen and 4G. more »

Unisys to Offer Unisys Stealth Solution for Amazon Web Services

Unisys Corporation (NYSE: UIS) announced the availability of its Unisys Stealth Solution for Amazon Web Services (AWS) designed to enhance security for clients moving data into the cloud. more »

Open IPTV Forum publishes HTML5 profile for Connected TVs

The Open IPTV Forum (OIPF) has published a profile of HTML5, CSS, DOM3 and other related web technologies aimed at connected TV services and devices that implement a browser-based application environment. more »

Most Americans Worry about Data Breaches but Disagree about the Need for Private Companies to Notify Government about Cyber Attacks

According to new research conducted by Unisys Corporation (NYSE: UIS), a majority of Americans are concerned about data breaches involving large organizations, but are evenly mixed on whether legislation should require private businesses to share cyber attack information with the government. more »