A local presence to serve European markets.
Published:
25 February 1999 y., Thursday
USWeb/CKS (Santa Clara, CA) acquired BI Business Information and BI Interactive Marketing of Geneva, Switzerland. BI Business Information is an IT services firm specializing in application development, systems integration and user support. BI Interactive Marketing specializes in marketing communications leveraging the Internet and multimedia. Financial terms were not disclosed. "With expertise in Internet and traditional IT services, as well as online and multimedia marketing, the skill-sets of BI further round out the capabilities of our Pan-European offices--providing us with a local presence to serve the Swiss and Eastern European markets," said T. Corey, president and chief operating officer for USWeb/CKS. BI Business Information has expertise in the banking and financial, manufacturing and services sectors. BI Interactive Marketing complements BI Business Information with creative and graphic skills, as well as marketing and communications strategy expertise. BI clients include: United European Bank, Morgan Stanley, Capital International, Royal Bank of Canada, Credit Commercial de France, Merrill Lynch Bank, Hewlett Packard, Philip Morris, Nestle, Bobst, Andre & Cie, Orange Telecommunication, and Hopitaux Universitaires Genevois.
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