Yahoo launched a video shopping site this morning called ShoppingVision, expanding its broadband offerings to further target home users.
Published:
21 November 2000 y., Tuesday
Yahoo's initial foray into broadband, FinanceVision, a continuous feed of financial video content, was targeted at professionals at work. The company reasoned that a far higher proportion of workplaces have broadband Internet access than homes.
Now the portal is moving aggressively toward home users. It launched a directory of short Web films last week and said it wanted to charge its users in the future for some rich media services -- services that will probably start with a music subscription plan.
The video shopping site targets people -- at work and at home -- who are shopping for holiday presents. Unlike with FinanceVision, Yahoo will not produce original content for ShoppingVision. Instead, it is re-purposing programming from ValueVision's (VVTV) cable shopping network. And rather than encourage Web surfers to watch a continuous video feed, as it does with FinanceVision, Yahoo will set up ShoppingVision to make it convenient for shoppers to watch a short video clip on a product they are interested in.
Yahoo hopes the new site will drive e-commerce revenues. The portal wants to add more non-advertising revenue streams, including transaction fees on auctions, service fees from corporate portal customers and rich-media subscriptions.
Šaltinis:
upside.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.
The most popular articles
Software company announced new structure_ of it_s business.
more »
search.lt presents newest links
more »
Croatia is among the European leaders in the implementation of mobile payments, according to a recent global study of the sector by Arthur D Little, the world’s first management consulting firm
more »
It is now possible to search Russia for offers or bids to sell or buy businesses via the Internet, by means of a special search engine called "Investor Searcher"
more »
Linux creator Linus Torvalds had a few things to say this week about the way potential security issues are disclosed to fellow open sourcers
more »
NUMBER OF INTERNET USERS REACHES 675,000, MOBILE USERS 544,100
more »
British Airways has launched a new Internet site, making it easier and quicker for customers to find what they need at the click of a button
more »
The Internet has been around for much longer than most people think, with its roots able to be traced back to the 1960s. Clear goals have driven some, whilst others have become household names almost by accident. Find fascinating facts on a phenomenon that has changed communication to an extent which was previously totally unimaginable.
more »
Hewlett-Packard and Intel designed the Itanium chip together, but HP is handing the project over
more »
Internet Will be Provided to 300 Remote Villages of Lithuania
more »
The European Commission is to warn eight European Union member states to bring their regulatory regimes for electronic communications into line with common standards or face legal action in the Court of Justice
more »