Techies entertained by little men, big goals

Published: 19 September 2000 y., Tuesday
They are probably the most overworked and underpaid 26 members of any technology company--whipsawed between rival factions, spun senseless from overuse, dizzy after round-the-clock shifts. But the plastic men who toil on the foosball field are nothing if not respected pillars of the New Economy. After spending most of the '80s and much of the '90s in relative obscurity, virtually unknown to anyone unfamiliar with the inside of low-rent pubs, foosball has staged a stunning comeback. And it owes its renaissance to faddish Internet companies that have embraced the game with gusto. Annual foosball table sales in the United States, approaching 100,000 per year, are about quadruple what they were a decade ago. Sales at leading retailer FoosDirect, which sells tables online at Foosball.com, have surged 62 percent since 1998. Corporations now account for 61 percent of FoosDirect sales, compared with 22 percent in 1997. The company's No. 1 customer is Internet portal Yahoo, which has foosball tables in offices around the world and has 10 in its Santa Clara, Calif., headquarters. IBM has about a dozen tables in its Austin, Texas, facilities. The resurgence has many foos aficionados trying to muster support for a national tournament pitting the best of Intel, IBM, Yahoo, Cisco and other foos-obsessed offices against one another. Some even argue that foosball should debut as an exhibition sport at the 2002 Olympics in Salt Lake City. Foosball retailers don't really care why the game has become so hot--they're simply thankful that it has returned from the brink of extinction. In addition to soaring corporate sales, foosball tables have become a major auction item on eBay. The low-end tables, which cost between $150 and $900, are shaping up to be a big seller for the upcoming holidays--so much so that retailers are concerned about a lack of supply and are warning customers to place orders before Halloween. Todd Shelton, owner of Recrooms.com of Bay City, Mich., says tech companies are the catalyst for an even broader revival of foosball. He just shipped 10 Cyclones--one of the top-ranked home foosball tables, which sell for $1,100 to $1,400--to the Border Patrol in El Paso, Texas.
Šaltinis: CNET News.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

Bears rescued from bile farm

Moon bears pierced with metal tubes to extract an ingredient used in medicine have been saved from captivity in China. more »

Georgian tries to revive circus art

Georgian acrobat Ramaz Garshaulishvili is trying to revive interest in the circus by demonstrating his rope walking skills. more »

My wardrobe? That'll be the oven

The latest trend for New Yorkers who are low on storage space - storing clothes in the oven and kitchen cupboards. more »

Environment, extreme poverty causing refugee problems - UN's Guterres

Around the world 10 million people live in refugee camps - more than the population of several small European Union countries combined. more »

World Press Freedom Day: Commission launches 2010 Lorenzo Natali Prize for development journalism

On World Press Freedom Day on 3 May the Commission will officially launch the Lorenzo Natali Prize for 2010. more »

No day at the beach in Albania

What was once some of Albania's most beautiful coastline has been turned into toxic dumping grounds. Deborah Lutterbeck reports. more »

Capsule apartments for China's poor

A set of two-square-metre capsule apartments in Beijing give struggling individuals a chance to have their own space. more »

World Bank leaps to tigers' defense

The World Bank is adding its weight to efforts to save the world's endangered tigers. more »

Denmark's Little Mermaid in China

The statue of the Little Mermaid that has sat atop Copenhagen's harbour for nearly a hundred years is unveiled at the Shanghai World Expo. more »

China cannons tackle trash stench

Beijing city officials have come up with a novel way to combat the stench of the city's growing rubbish tips. more »