$6 Trillion in B2B Trade by 2005
The research, which defines online B2B trade as any sale made by a business to a business where either the terms of the transaction are agreed upon online, or the majority of terms or item features are configured online, found that Internet B2B trade in the year 2000 will represent only 3 percent of the total US B2B non-service market, or $336 billion. But online volume will grow 20-fold over the next five years opening the doors for new business models such as Net markets and coalition markets, Jupiter found. Currently, the direct channel, a model of one seller to many buyers, dominates 92 percent of the Internet B2B market. However, in 2005, 35 percent of the Internet B2B trade volume will be conducted via a Net market, a model of may buyers and many sellers, or through a coalition market, comprised of consortium of buyers and sellers. Net markets can completely disrupt current channels and alter how companies and industries conduct business, according to Jupiter. In its "Real Numbers Behind 'Net Profits" study, ActivMedia Research predicts 257 percent revenue growth for B2B Web sites from 1999 to 2000. That number drops to a 160 percent increase from 2000 to 2001.