Innovative Range of Mobile Services

Clear and compelling insights about the mobile industry, straight to your mobile device TheFeature.com announced the launch of a new, innovative range of mobile services to deliver important news and cogent analysis of the mobile industry to its users. These services will deliver breaking news quickly and concisely, and allow users to interact with the industry's thought leaders on its most pressing issues. The services are available via MMS, SMS, or e-mail, allowing users to stay on top of the latest events, even when they're away from a Web browser. They're designed to complement the information on TheFeature's site by quickly delivering concise information that keeps users up to speed on what's happening throughout the mobile industry. The Scream Event service will launch first, during the CeBIT 2003 trade show held in Hanover, Germany March 12-19, bringing the latest news and most important developments from the show floor right to readers' mobile devices. Members of TheFeature's editorial team will be on the ground at CeBIT, the world's largest IT event, gathering news and relaying the most important developments -- as they happen - to Scream Event subscribers, who can choose how they want to receive the news - as SMS, MMS, e-mail or straight from the Web. The CeBIT Scream Event service will be offered as a free introduction to TheFeature Mobile Services and users who sign up at http://www.TheFeature.com will be given a chance to win a Nokia 3650 imaging phone after completing a brief survey about the service.