The market leader

According to a study by British market research company Clarendon Reports Ltd (www.clarendon-reports.co.uk), the world's leading provider of technology market data to the retail and hospitality sectors, Wincor Nixdorf has become the market leader in electronic point-of-sale systems in Europe. According to Clarendon's 2004 World Wide Data Book, Wincor Nixdorf has moved up from No. 2 to the top slot in Europe, the Mid-East and Africa (EMEA). In the last ten years, Wincor Nixdorf has achieved sustained growth in its core market selling checkout systems to retailers. The professional, scalable, leading-edge Beetle system platform makes use of industry standards and supports Microsoft and Linux operating systems alike. Throughout its history, which goes back over 25 years, Wincor Nixdorf has consistently met the requirements of the international retail trade in terms of high availability, data security, modularity and continuity and reduced total cost of ownership in the process. "The Clarendon market data is clear proof of the trust retailers place in our products and solutions", said Jürgen Wilde, Senior Vice President at Wincor Nixdorf. "We've not just become market leader in Europe, we've also grown our business successfully across the world. Our declared objective is to maintain our leading position in Europe and acquire additional market share in countries outside Europe." As well as ePOS systems, Wincor Nixdorf also offers an extensive portfolio of solutions for the international retail trade and, with its Store Vision Program, is putting forward a clear vision for technological trends within retailers' branch organizations. Store Vision concerns the application of technology in retail outlets and is all about products and solutions which reduce cost and complexity within retail businesses and improve customer satisfaction.